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http://inkblots.markwoodman.com/2005/07/20/adv-rss/ Completely Messing the Point - Notes on cool tech, including RSS and Atom. May contain humor. Sat, 19 May 2012 04:40:16 +0000 http://wordpress.org/?v=2.0.5 http://inkblots.markwoodman.com/2005/07/20/adv-rss/#comment-49 Thu, 21 Jul 2005 22:39:00 +0000 http://inkblots.markwoodman.com/2005/07/20/adv-rss/#comment-49 The only way RSS moves past the relatively small group of early adopters, (yeah, 5million+ is relatively small)is to make it income producing. How does it become income producing...IMHO: Charge for the feed, advertise on the feed, utilize RSS capabilities beyond its simple delivery channel component. I believe all three will happen. But make no mistake, as advertising has "evolved" other mediums such as television, radio and newspaper, advertising will have an evolutionary effect on RSS as well. The effect doesn't have to be negative. Maybe history can be our teacher. We'll see. The only way RSS moves past the relatively small group of early adopters, (yeah, 5million+ is relatively small)is to make it income producing. How does it become income producing…IMHO: Charge for the feed, advertise on the feed, utilize RSS capabilities beyond its simple delivery channel component. I believe all three will happen. But make no mistake, as advertising has “evolved” other mediums such as television, radio and newspaper, advertising will have an evolutionary effect on RSS as well. The effect doesn’t have to be negative. Maybe history can be our teacher. We’ll see.

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